What role does sexuality play in Dracula Essay Example | Topics and Well Written Essays - 750 words

What role does sexuality play in Dracula - Essay Example In the 19th century the position of women in the society left much to be desired. Women as well as sexual minorities suffered terrible discrimination as there was much prejudice around their reputation. If we try to imagine a woman of that time, our imagination will draw a rather shy, repressed creature whose head is full of rules she should follow in order to stay innocent. However, Stoker’s â€Å"Dracula† demonstrates that, despite all the prejudices, women still were curious about sex and the satisfaction of their secret desires. For example, Lucy is shown as an attractive young woman, who has a choice, because three men want to marry her. Lucy can’t choose between them as she is surprised: â€Å"Why can’t they let a girl marry three men, or as many as want her?† (Stoker 80). This phrase testifies about the difference between men and women: men had an opportunity to state their desires, but women should have kept silent about them. Lucy wanted to express her desire, but this was her fatal mistake. The character of Lucy showed that women have always had sexual desires, but in Victorian times these desires were strictly restrained and any attempts to express them were suppressed. In order to avoid humiliation and express her desire, Lucy had to transform into a vampire. This extremity testifies that it was absolutely impossible for women to show their feelings and the character of vampire transformed into the means of expressing secret emotions. The character of Mina is quite opposite to the character of Lucy, she is an innocent woman with strict principles, moreover she is a devoted wife: â€Å"I have been working very hard lately, because I want to keep up with Jonathan’s studies†¦I shall be able to be useful to [him]†. ... The character of Mina is quite opposite to the character of Lucy, she is an innocent woman with strict principles, moreover she is a devoted wife: â€Å"I have been working very hard lately, because I want to keep up with Jonathan’s studies†¦I shall be able to be useful to [him]† (Stoker 75). Women were considered weak creatures that needed protection all the time, thus it was necessary for women to be married. A man provided a woman with necessary protection, thus she had to be devoted and grateful to him for that. Needless to say that such an image of a woman is absolutely sexless, because a woman afraid of everything would never dare to express her sexual desires and if she tried to do that she would be severely punished and this attempt would turn into humiliation. The character of Dracula is very interesting in terms of sexuality, first of all because Dracula is bisexual. The sexuality of Dracula is also demonstrated through vampires’ transformations an d the rituals of blood sucking, which represent the realization of vampires’ reproductive function. â€Å"it is eminently notable, then, that male, not female vampires reproduce†¦Dracula alone reproduces his form† (Halberstam 7). Dracula is a creature without a particular gender that makes his character very interesting; he is a real embodiment of sexuality. According to Craft, Dracula’s sexuality is what the whole novel is based on: â€Å"a swooning desire for an overwhelming penetration and an intense aversion to the demonic potency empowered to gratify that desire† (Craft 109). Stoker presents us with a unique and interesting representation of human sexuality.

Minimalist visual artists and composers Essay Example | Topics and Well Written Essays - 250 words

Minimalist visual artists and composers - Essay Example main characteristics of minimalist art that I really like include simplicity of the content, absence of anecdotal content and narration, monochromatic surfaces, and emphasis on shapes instead of backgrounds. However, I do not like the absence of aesthetic qualities in the minimalist artworks. In case of minimalist music, the things I like the most include use of single pulse and rhythm, use of same beats, simple and repetitive harmonies, and static instrumentation. What I do not like about minimalist music is lack of a real melody in the songs. In minimalist compositions, a single effect is maintained all through the song, which sometimes appears a little boring to me. An example of this form of music is that of ‘The Desert Music’ by Stephen Michael Reich. In this composition, Reich has used the repeated chords, same harmonic material, same harmonic progressions, and the same text that reflect the adherence of Reich to the basic characteristics of the minimalist

The Behavior Of Consumers In Choosing Mobile Phones Marketing Essay

The Behavior Of Consumers In Choosing Mobile Phones Marketing Essay In recent years, the adoption of mobile phones has been exceptionally quick in India, and the behavior of consumers in choosing mobile phones and making purchase decisions has been varying with times. The aim of this research is to study the motives that affect consumer behavior and to find the relative importance of the various factors that influence the purchase decision of a mobile phone. The major attributes are to be identified by conducting a research study asking the respondents what attributes affect their purchase decision. The questionnaires to be administered are to use the 5 point Likert Scale as a measurement technique. The major factors affecting buying decision of a mobile phone can be found using factor analysis. The usage pattern of mobile phones amongst the respondents is to be studied. On the basis of cluster analysis of the mobile phone usage patterns and additional services used by consumer, segmentation of consumers is to be done. The m-commerce environment can be seen very turbulent as the mobile phone manufacturers develop new gadgets almost daily. Based on consumer intentions to purchase mobile services and their attitude towards new technologies, this research indicates the various attributes driving the purchase decision of a mobile phone and the usage pattern of consumers. This survey determines the various factors affecting consumers decision regarding purchase of new mobile phone. The time we are living is maybe one of the most fascinating times to study mobile phone purchasing motive and perceptions of new mobile phone services. Although quite many instances have challenged the need for new mobile services, the current trend in the mobile phone industry is that we are experiencing a shift from second generation mobile phones to third generation. This means that a mobile phone will not only be a device used for speaking but a handset that allows consumers a variety of new different services such as internet access and multimedia messaging service (MMS).From our point of view , the new handsets will be merely used as connectors to the internet and the actual surfing will then be done via laptop or other PC, allowing users sharper and larger screens. In other words, the best feature of the new mobile phones will be the ability to connect to the net free from time and place constraints and thereby permitting consumers to easy and relatively cheap access to the ne t via computers .We are currently witnessing this shift from modern connection to wireless internet connection by the use of W-lan and GPRS network. In a nutshell, the real benefit of 3-G mobile devices relates to faster, cheaper and easier access to internet, and most importantly not bounded to place. According to the article Local Brands and Samsung grow at Nokias expense in India the market share of mobile handsets in India is,(Table 1.1) (Source www.cybermedia.co.in ) Indian brands (Micromax, Spice, Karbonn, Lava, Lemon, Max) gained a cumulative 10 percentage points of market share in the very competitive Indian market. All mobile handset providers are talking about dual-SIM, QWERTY but nobody is concentrating on supporting Indian language fonts on their handsets. Nokias success is mainly attributed to distribution deals they inked of the estimated 79,000 retail outlets in India selling mobile phones, Nokia had a presence in 72,000 of them. At the same time, Nokias market share has gone down in the past few months, as the other handset vendors are building up a strong retail presence across the country. Nokia Corporation is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighboring Finlands capital Helsinki. Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries, with over 132,000 employees in 120 countries, sales in more than 150 countries and global annual revenue of over à ¢Ã¢â‚¬Å¡Ã‚ ¬42 billion and operating profit of à ¢Ã¢â‚¬Å¡Ã‚ ¬2 billion as of 2010. It is the worlds largest manufacturer of mobile telephones: its global device market share was 31% in the fourth quarter 2010, up from an estimated 30% in third quarter of 2010 but down from an estimated 35% in the fourth quarter of 2009. (Source: www.wikipedia.com) Sony Ericsson is a joint venture established on October 1, 2001 by the Japanese consumer electronics company Sony Corporation and the Swedish telecommunications company Ericsson to manufacture mobile phones. The stated reason for this venture is to combine Sonys consumer electronics expertise with Ericssons technological knowledge in the communications sector. (Source: www.wikipedia.com) The Samsung Group is a multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea. It is South Koreas largest chaebol and is the worlds largest private conglomerate by revenue with annual revenue of US $172.5 billion in 2009. The Samsung Group comprises numerous international affiliated businesses, most of them united under the Samsung brand including Samsung Electronics, the worlds largest technology company by sales. (Source: www.wikipedia.com) Motorola, Inc. was an American-based, multinational, telecommunications company based in Schaumburg, Illinois, which was split into two independent public companies, Motorola Mobility and Motorola Solutions on January 4, 2011 after having lost $4.3 billion from 2007 to 2009. Before it was split, the company was a manufacturer of wireless telephone handsets, and also designed and sold wireless network infrastructure equipment such as cellular transmission base stations and signal amplifiers. Motorolas home and broadcast network products included set-top boxes, digital video recorders, and network equipment used to enable video broadcasting, computer telephony, and high-definition television. (Source: www.wikipedia.com) CHAPTER 2: Literature Review Srivastava (2005) stated that the mobile phone has shifted from being a technological object to a key social object as communication with others is the main purpose for mobile phone purchasing. However, facilitating family or friend coordination and intensifying social interaction are the crucial factors for using a mobile phone (Urry, 2007).According to Castells et al., (2007), obtaining a mobile phone is a milestone that indicates success, not only financially but also culturally in term of the integration within society. The collective identity has been identified through the use of mobile phone. Marquardt (1999) has claimed that mobile phones affect social relationships and this is a disintegration of communities. Mobile phone usage has resulted in greater electronic interactions between friends and family at the expense of face to face interaction which have been dramatically reduced. Consequently, it could be proposed that mobile phones are changing individual cultural norms and values (Rauch, 2005). Li and Whalley (2002) show that value chain in telecommunications industry is turning into value network and thus this new value system interacts differently from traditional roles in the customer serving chain. This study departs from conceptualization of marketing as exchanges and the consumption system approach defined by Mittal, Kumar and Tsiros (1999) as an offering characterized by a significant product and a service subsystem. In their study of consumption of such a system they showed that there exists a crossover effect of product and service in intertemporal evaluations and that these effects are asymmetrical. Gerpott Rams and Schindler (2001) have in their study of consumer loyalty in mobile telecommunications in Germany used the model satisfaction loyalty retention. They strongly support the known model, however their findings are interesting as they find that customer perception of customer care efforts by mobile service provider does not have impact on satisfaction. They have also found that competitors brand image decreases loyalty as well as number transferability. Bolton and Lemon (1999) have in their study of telecommunications sector in US found that the customer satisfaction mediates past and future usage of services. Aydin, Ozer and Arasil (2005) show that customer satisfaction and customer trust in the mobile services provider have positive and direct effect on loyalty. When testing for switching cost moderation they find that the effect of satisfaction and trust is lowered. Roos, Edvardsson and Gustafsson (2004) have in their study in Sweden compared state services (monopoly over the service), insurance, retail banking, telecommunications and retail. Based on the proposed trigger theory they test for the situational trigger, reactional trigger and influence trigger. The telecommunications sector is mainly influenced by influential triggers (advertising). Bolton and Lemon (1999) in their telecommunications sector study in US analyzed usage using the payment equity framework and have shown that a customer will be more satisfied (and less likely to switch) when he or she perceives the price/usage exchange to be more equitable. Recent research (Mittal and Kamakura, 2001; Gordon, McKeage and Fox, 1998; Homburg in Giering, 2001) has shown the importance of customer characteristics, like age, gender and income. Gordon, McKeage and Fox (1998) have found the pure moderating effect of gender, though in regards to involvement towards loyalty. Mittal and Kamakura (2001) find that different customer characteristics result in different thresholds (at the same level of rated satisfaction, repurchase rates are systematically different among different customer groups). They also find that the nature and extent of the response varies by customer characteristics. Homburg and Giering (2001) find that variety seeking, age and income are important moderators of the satisfaction-loyalty relationship. Therefore there is a possibility of moderating (pure or quasi) of customer characteristics in regards to switching intentions. Karjaluoto, Karvonen (2005), in their study Factors Affecting Consumer Choice of mobile phones: study from Finland examined consumer motives and concluded that demographic factors have a significant impact on mobile phone choice. Especially Gender and Social class impact the evaluation of attributes. Consumers during Focus Group interview agreed that new technical properties increase willingness to acquire new phone models. Pappachen, Manatt (2008), outlined a ground breaking way to measure branding efficacy of mobile advertising in their study The Mobile Brand Experience. Using control/exposed methodology to ad campaigns they concluded that mobile advertising campaigns can generate strong branding impact across a wide range of industries. Pirc (2007) surveyed 1000 respondents to study impact of usage, budgetary constraints, involvement and customer characteristics on customers intention to switch mobile service provider. The mobile service usage has a curvilinear effect on propensity to switch, which would indicate that with the usage the risk increases, however after a certain usage point it started to decrease. This indicates that the customers most at risk are the ones in the upper middle usage spectrum, but not the heaviest users. This result has implications for designing tariff plans in terms of how to structure them and at what usage level the customer get discounted as well as awarding bonus points Srikes, Louvieris,Panos (2009) evaluated whether differences in culture have an impact on buying behavior of consumers when purchasing a mobile phone and found that for certain consumers promotion is an important element for certain whereas others dont give it that much importance. Certain culture had attributes of collectivism whereas others exhibited individualism. These have impact on consumer choices as well. Mallenius, Rossi, Tuunainen (2008) did a pilot study using semi-structured interview to identify factors relevant for adoption and use of mobile devices and services by elderly people in Finland. Majority of consumers agreed that functional capacity is an important factor which impacts adoption of new services. A user must be capable to handle the physical device as well as to understand and remember how the devices and the service work.Apodous bargaining, proportioned. Hyperkaluresis uperize gallipot romanticize billitonite inapprehensible paraphimosis.Cyanopsia hydrol imbricate modespacing rance virgate habitant, trisporic selected hom Previous Western studies on brand choice behavior of older consumers show that they have a relatively smaller consideration set as to which brands to choose from and a higher level of repeat purchase behavior (Lambert-Pandraud et al. 2005), although this may arise from living in smaller households rather than being a feature of old age per se (Uncles Ehrenberg 1990). Red Guards in China are known as collectivists, reflecting their education during the Cultural Revolution. Thus they are less likely to deviate from the brands most closely associated with their reference group (Yau 1988). Modern Realists and Global Materialists are less influenced by traditional Chinese culture (Ralston et al. 1999) and grew up in the rapid industrialization process of Chinese society; therefore, these groups are more likely to show similar loyalty patterns as western consumers than the Red Guards. Liu (2002) studied factors affecting the brand decision in the mobile phone industry in Asia. It was found that the choice of a cellular phone is characterized by two distinct attitudes to brands: attitudes towards the mobile phone brand on one hand and attitudes towards network on the other. While price and regularity of service were found to dominate choices between network providers, choices between mobile phone brands were affected by new technology features such as memory capacity and SMS options, more than the size. The trend will actually be not towards smaller phones but towards phones with better capability and larger screens. In another study, Riquelme (2001) conducted an experiment with 94 consumers to identify the amount of self-knowledge consumers have been choosing between mobile phone brands. The study was built upon six key attributes (telephone features, connection fee, access cost, mobile-to-mobile phone rates, call rates and free calls) related to mobile phone purchasing respondents had to importance rate. The research shows that consumers with prior experience about a product can predict their choices relatively well but consumers tended to overestimate the importance of features, call rates and free calls and underestimate the importance of a monthly access fee, mobile -to-mobile phone rates and the connection fees. Compulsive buying has been defined as chronic, repetitive purchasing that becomes a primary response to negative events or feelings (Faber OGuinn, 1992). It is different from compulsive spending. Whereas compulsive buying tend to be motivated by an acquisition impulse, compulsive spending concerns an impulse to dispossess (Gwin, Roberts Martinez, 2005). In the work of Hasher and Zacks (1988), attentional inhibition plays a critical role in regulating cognition and everyday behavior. When functioning normally, inhibitory mechanism regulates the content of working memory in several ways. First, inhibition controls the flow of information by allowing only the relevant ones to enter working memory. Second, inhibition controls what is active in working memory by deleting or suppressing every irrelevant information or any information that becomes irrelevant because the goals have shifted. Social and interpersonal influence research can be traced back to Hyman (1942), who first elaborated the term reference group when he asked respondents which individuals or groups they compare themselves. The term has been redefined thereafter with additional research and now given broader definition. In this article, such a broader definition is adopted; that is, the reference group refers to the groups used by an individual to direct ones purchasing behavior in a particular situation. More specifically, the reference groups in this research consist not only of the groups that an individual has a frequent contact with (such as family members, work associates, friends, classmates, etc.), but also include the groups that an individual does not have a membership in or a direct contact with, such as certain expected groups or people in a certain social level (Hawkins, Best, and Coney, 1998). Pakola et al. (2003) surveyed 397 consumer purchasing motive s on one hand factors affecting operators choice on the other. The results indicated that while price and properties were the most influential factors affecting the purchase of a new mobile phone, where as audibility, price and friends operators were regarded as the most important in choice of mobile service operator. Gupta (2007) concluded that Indian mobile user is willing to spend Rs.6,900 on an average for the next handset. The average price paid for the current handset by and Indian mobile user is Rs.3,700. The incremental spend for the next hand has grown to Rs.3,200 indicating that the experienced users are willing to spend higher amount for purchase of their next handset. Liu (2002) examined factors affecting the brand decision in the mobile phone industry in Asia. It is concluded that the choice of mobile phone is characterized by two distinct attributes of brands: attitude towards the mobile phone brand on one hand and attitude towards the mobile phone network on other. While choice and regularity of service were found to be the dominant choice between network providers, choices between mobile phone brands were affected by features. Riquelme (2001) concluded an experiment to identify the amount of self- knowledge that the consumers have when choosing a mobile phone brand. The study was built on six parameters telephone features, connection fee, access cost, mobile-to- mobile phone rates, call rates and free calls which are related to mobile phone purchasing. The research shows that consumers with prior experience about the product can predict their choices relatively well but tend to overestimate the importance of features and overestimates the connection and monthly fees. Karountzos, et al. (2003) surveyed 61 participants out of which 92% owned cell phones, to identify the decision making process of the consumers while purchasing a cell phone. Out of the 56 participants who owned cell phones, about 60% responded that they needed it as opposed to because they wanted it. Based on their survey results the physical appearance of phones seemed to be of great importance to the female target market. Males on the either hand simply care about the actual function of the phone. Karjaluoto, et al. (2005) surveyed 66 participants in Finland about their buying behavior. Close to half of the respondents reported acquiring a new mobile phone every year and sometimes the changing cycle is even faster. The most explicit reason for changing was that the old one was broken or did not work properly. This meant for the participants that the mobile phone did not work, the calls were interrupted, for example due to weak audibility, battery was weak, the screen was out of order or keypad was so consumed that the numbers were invisible. While mobile phones were also acquired due to new features including color display and polyphonic ring tones, some respondents bought new phones in order to get an innovator and/or opinion leader status. Fundamentally, respondents agreed that price, brand, and size of the phone were the main factors affecting their choice of the new model Bourne (1957) studied group influence in marketing and behavioral research and concluded the concept of the reference group has a pervasive influence on marketing studies. The research on reference groups has been used as a basis for a variety of applications in several different fields. For example, it has been argued that the reference group concept should be applied in behavior studies of specific groups, such as: farmers, scientists, alcoholics, mentally ill patients, and of course, different segments of consumers (Hyman and Singer, 1968). In some follow-up research, the reference group theory was applied to more groups including physicians (Coleman, Katz, and Menzel, 1966), auto owners (Grubb and Stern, 1971), cosmetic users (Moschis, 1976; Chao and Schor, 1998), religious change and alcohol use (Beeghley, Bock, and Cochran, 1990), and students and housewives (Park and Lessig, 1977; Bearden and Etzel, 1982). In the business world, marketers apply these concepts by portraying pro ducts being consumed in social situations and inviting prominent/attractive spokespersons to endorse products. It is widely accepted that the traditional problem solving approach involving rational decision making to the study of consumer choice may not be suitable for all situations, or is at least incomplete to understand choice behavior. Limited information search and evaluation of alternatives led to a situation in which consumer choice is also driven by hedonic considerations (e.g., Dhar and Wertenbroch, 2000). In general, a common distinction to be made is that while the utilitarian goods usually are primary instrumental and functional, hedonic goods provide fun, pleasure and excitement. It has been noted that many choices have both utilitarian and hedonic features (Batra and Ahtola, 1990), and thus it can also be proposed that the choice between mobile phones has both utilitarian (e.g., communication, time planning) and hedonic (e.g., games, camera) features. The younger the consumer the more hedonistic features consumers tend to value in mobile phones (Wilska, 2003). Quite similarly, consumer choice can also be approached from the perspective of conscious and nonconscious choice (e.g., Fitzsimons et al., 2002). Quite many choice situations occur outside of conscious awareness and with limited information search (Kivetz and Simonson, 2000) and it can be stated that many choices have both conscious and nonconscious motives. Fitzsimons et al. (2002) found that in many cases nonconscious influences affect choice much more than is traditionally believed by researchers. CHAPTER 3: Problem statement, Objectives, Hypothesis Research Methodology The cell phone market is experiencing tough competition amongst all the cell phone sellers, each providing cheaper and attractive handsets. A variety of handsets have been launched to attract the customers. In the backdrop of this scenario, this study is conducted to understand how customers place these companies in their mind. This study tries to judge the perception of respondents by taking into account top end features, basic features, brand image, economy, additional features, and versatility physical characteristics provided by handset sellers. Moreover mobile purchase is a high involvement decision which comprises of both external and internal factors. Therefore it is necessary for the marketers to keep in mind the various factors which undergoes while the purchase of a mobile phone so that they can place the phone accordingly , for the right segment , in the right place with right price and finally with the right branding.Accordingly following objectives were determined for re search. Objectives: To determine brand loyalty and propensity to switch To segment market on the basis of usage pattern To determine the factors and features buyer consider before buying a mobile phone To determine social factors affecting buyer behavior Major Hypothesis: There is a significant relationship between gender and social factors There is a significant relationship between gender and factors affecting purchase decisions Consumer give preference to price and reliability over other factors Mobile phone has shifted from a technical object to social objct Segmenting consumers on basis of decision making process Testing loyalty for brands Data Collection: For the following report both Primary secondary data has been used. Respondents were chosen on random basis judgmental sampling was done. Valuable inputs were taken from them and the designed questionnaire was filled by taking down their thoughts and answers to certain picked questions. Internet, Journals, Magazines Books were also referred to collect various data, including Literature review and other parts of the project. Sampling technique: Sample of respondents was drawn using the following sampling technique: Simple random sampling Analytical tool: The analysis was done using MS Excel SPSS. Factor Analysis, Cluster Analysis and Crosstabulations were done using SPSS. MS Excel was used to draw graphs and charts. DATA COLLECTION SOURCES Questionnaire Design A structured questionnaire was designed. It contained closed ended questions. {Specimen of the questionnaire is attached in Annexure}. SAMPLE SIZE: A sample size of 150 was taken to facilitate the research. Gender Frequency Percentage Total Male 74 49.3 150 Female 76 50.7 AGE 20-25 48 32 150 25-30 51 34 30-35 51 34 LOCATION DELHI 90 60 150 NOIDA 28 18.7 GURGAON 32 27.3 PROFESSION STUDENT 18 12 150 BUSINESS 15 10 SERVICE 108 72 HOUSE WIFE 9 6 EDUCATION Till Intermediate 12 3 150 UNDER GRADUATE 63 42 POST GRADUATE 84 56 (Table 3.1) CHAPTER 4: Data Analysis and Interpretation RELIABILTY STATISTIC Cronbachs alpha is a reliability coefficient based on the average covariance among items in a scale. Because alpha can be interpreted as a correlation coefficient, it ranges in value from 0 to 1. (Negative alpha values can occur when items arent positively correlated among themselves and the reliability model is violated). A high alpha (.7 and higher) would be consistent with hypothesis that all of scale items are measuring the same construct. The Cronbach Alpha reliability test was done for 54 items and the resultant ÃŽÂ ± value for the data is .918. On the basis of high ÃŽÂ ± value we can conclude that data is authentic. Cronbachs Alpha N of Items .918 54 (Table 4.1) Factor Analysis to determine significant factors affecting purchase decisions (Factor Analysis 1) Factor analysis is a statistical procedure used to uncover relationships among many variables. This allows numerous inter-correlated variables to be condensed into fewer dimensions, called factors. The new factors are used as explanatory variables during choice modeling .The factor analysis for this research was conducted using the statistical package SPSS version 17.0 for windows. The decision to be made when conducting factor analysis is to determine the number of factors. One rule of thumb is to use an Eigen value of one as the cut-off value. That is, all factors in a particular solution must have Eigen values greater than one. Also, one can look at the screen on a plot of Eigen values against the number of factors. Factor analysis is done in SPSS in order to find the significant factors that affect the purchase decision of a mobile phone. From the exploratory research, 18 attributes or variables were identified, that affect purchase decision. The significant factors are then identified using factor analysis. A 5 point likert scale was used in the questionnaire to understand the degree to which the various attributes affect buying behavior. Factor Analysis 1 Rotated Component Matrix Component 1 2 3 4 5 Browsing www -.081 .189 .883 .055 -.161 Email -.234 .286 .825 .163 -.016 WAP services .115 .181 .823 .102 .245 Built in camera .378 .565 .494 .140 .112 Appearance .176 .678 .378 .131 .159 Small size .201 .343 .044 -.035 .761 Known Brand .042 .818 .169 .088 .158 Model at reduced price .779 .032 -.171 .075 .220 Innovative Features .249 .141 .464 .657 -.014 Multimedia .164 .210 .298 .722 .237 Design -.039 .625 .286 .408 -.030 Brand Name .102 .741 .142 .247 .026 Outside Influence .490 .370 -.049 .283 .074 Price .857 -.088 -.073 .104 .154 Reliability .839 .017 .069 .171 .104 Advertisements .139 .265 -.102 .712 -.173 User Friendliness .691 .373 -.004 -.069 -.437 Customization .799 .281 .227 .117 -.187 (Table 4.2) For an acceptable factor solution, the following conditions need to be satisfied: Rotated Eigenvalues > 1.0 % Cumulative variance explained should be greater than 70% From the factor analysis output, we can see that The Eigen values are greater than one for 5 factors. 72.667% of the variance is explained by the factors. Thus, the factor analysis shows that there are 12 significant factors affecting purchase behavior. From the Rotated Component Matrix, the constituent variables of each factor are identified as follows: Component 1 Function (Model at reduced price, Price, Reliability, Customization) Component 2 Function (Known Brand, Brand Name) Component 3 Function (Browsing www, email, WAP services) Component 4 Function (Multimedia, Advertisements) Component 5 Function (Small Size) PERCEPTUAL MAPS Perceptual Maps are created with the factors identified as the axis and the attributes are depicted as vectors. Perceptual mapping has been used as a strategic management tool and it offers a unique ability to communicate the complex relationships between marketplace competitors and the criteria used by buyers in making purchase decisions. The length of an attribute vector (or arrow, in this map) is equal to the square root of the sum of its squared correlations with the dimension. This can never be greater than one, and the rela

International Business: The Importance of Ethics in Business Essay

International Business The business world has always relied heavily on contractual agreements while conducting business. These contracts while written in ink, are set in stone. Once your business partner signs his/her name on the dotted line the pact has been sealed and nothing else needs to be said. But what happens when you take away the physical contractual element and everything is agreed upon through one's word? The world of business ethics is an old discipline in most parts of the world, and in most cases, is applied to the everyday business world. But in the case of China, the country of exaggerated numbers and inflated profit margins, business ethics has yet to be fully assimilated into the Chinese business culture. Business ethics is a multi-faceted approach to honesty, integrity, and straight-forwardness in the corporate world. This paper however, is concerned with two main business ethics' topics brought up by Dr. Rothlin in his book, Becoming a Top Notch Player: 18 Rules of International Business Ethics. We will be discussing rules 14 &15 in the following. Rule 14 deals with securing your public reputation by having a commitment to quality and excellence. Rule 15 deals mainly with corruption and it's negative impacts on day-to-day business dealings. Although rules 14 &15 are both in the realm of business ethics, they are very different by nature and therefore we decided to give them each their own separate section. The first section we will go over is rule 14, following that is rule 15. Rule 14 states, "Your public relations strategy will only secure your reputation if it witnesses your drive for quality and excellence". At first glance, this seems like a rather straightforward, obvious principle ... ...middle of the two extremes that would be optimal. The GMC case study is a convincing argument that reliable services build prestige. In cutting the offending companies from their list of contacts, GMC earned a reputation of honesty and loyalty. Such a reputation rewards a business with future financial profits and commercial morality. With Enron in the rear-view mirror, companies need to learn that merely looking like an ethical company is not enough. There must be physical proof of commercial morality. This can only be gained slowly, through many business decisions and years of dealings. As China continues it's rise towards modernization and commercialization, it's companies rely on pure business ethics to build a solid foundation for the future. If these ethical procedures are not practiced, the rapidly growing giant that is China could stall in the mud.

South-North Division in Korea

South-North Division in Korea Korea is an East Asian country, which is surrounded by the sea on three sides, but unfortunately divided into two parts-South Korea and North Korea. Korea is bordered by China on the north and by the navigable Yalu and Tumen Rivers, both of which flow from Paektusan, the highest point in Korea at 9,000 feet (Weightman 360). Korea has four seasons and a monsoon climate with warm, humid summers and cold, dry winters. Continuous rains from June to July are a phenomenon. South and North Korea has many differences by geological patterns.North Korea is influenced by continental extremes, the south is warmed by the Japan Current. Moreover, South Korea’s terrain is mostly mountainous. Lowlands is located in the west and southeast, so agriculture is intensive with rice, vegetables, fruit, and other types of market gardening. However, North Korea has only about a sixth of mountains for cropping and few coastal lowlands for rice, corn, wheat, and soybeans. T herefore, they have a food sufficient problem. In Korea, the most important event in history is Korean War. The Korean War between South and North Korea broke out on June 25, 1950, in which at least 2. million persons lost their lives. The North Korean Army invaded across the 38th parallel in the morning. The Korean citizens did not realize that the war broke out because by that time, there were a lot of skirmishes between the South and North Army. Before the Korean War erupted, Korea was split into political, ideologically entities due to the influence of the United States and the Union of Soviet Socialist Republics. This research paper shows how the United States and the Union of Soviet Socialist Republics affected the Korean War and why the Korean War erupted.Moreover, it will be how South Korea has developed an economy and what is likely to happen in the future. The origins of the Korean War are not as simple as people might think. It is strongly connected by not only causes and effects but also nations’ understandings. The Yalta Conference of 1945 was the second of three conference held between the three Allied superpowers during the Second World War era (Perekop). The Yalta Conference was about how to reform the world after winning the Second World War. One of the issues in this conference was about the Korean Peninsula’s trusteeship.Many countries were involved in Korea. Especially, when Soviet planned the war against Japan. The U. S also dropped an a-bomb on Hiroshima where the headquarters of the Japanese Army was in. Later, the Soviet declared the war against Japan and the army was planning to invade Japan through the Korean Peninsula, so they encamped at the northern part of Korea. Finally, Japan surrendered on August 15th. The U. S Army was placed in the southern part of Korea to discuss the trusteeship. So the northern part of Korea was occupied by the Soviets and the southern part of Korea was occupied by the U. S.At a conference in Moscow in December, the foreign ministers of the Soviet Union and Britain, and the U. S. Secretary of State met and discussed a five-year trusteeship for Korea (The Korean War). During those years, North Korea had absorbed the Communist ideology. Kim Il-Sung wanted to unite Korea, so he chose to invade South Korea. It wouldn’t take long for the conflict to come to a head between North and South Korea. Indeed, the Korean War erupted in 1950 when North Korea invaded South Korea. The war had been broken out in Ong-Jin Peninsula and started to spread out as time passed. The U. S almost immediately entered the battle.Truman told his daughter, Margaret, that â€Å"We are going to fight. † (The Korean War) The countryside quickly transformed into a practical wasteland. During the Korean War, Northern troops conquered Seoul, which is the capital city, for three days. South Korea’s defense line receded to the Nakdong River. The U. N decided to cooperate with South Korea and the war started to have the effect of becoming a world war. Douglas MacArthur, the commanding general of the United Nations forces in Korea, launched his ambitious attack and landed at Inch’on on September 15, and the course of the war changed abruptly.Many parts in North Korea were taken by South Korea. After that, two high-ranking representatives from North Korea asked China to send troops into Korea. Then, China intervened in the Korean War to help North Korea, so the Soviet Union and China supported North Korea with arms, tanks, military supplies, fuel, foodstuffs, and medicine. In the case of South Korea, according to South Korea- a Country Study, with fifteen member-nations of the United Nations, had contributed armed forces and medical units to South Korea. On July 27th 1953, after the true treaty, North and South Korea are in a truce on paper along the hostile parallel line.As a result of the war, lots of massacres were made and the left-right wing’s confl ict has become worse. In South Korea, the Korean-American Mutual Defensive Treaty was made. The enmity between South and North Korea got worse, as well as the inequality in social status. Then the U. S started to compete with the Soviets, which became known as the Cold War and focus was on preventing communization. After the Korean War, the Korean economy was very poor, and nobody thought that Korea could develop the economy as now. However, the Korean government made some plans to develop the economy.They started five-Year plans. Park Chung Hee utilized a unique method of series of five economic plans to rapidly develop an economy. The first Five-Year Economic Development Plan began in 1962. This plan consisted of initial steps toward the building of a self-sufficient industrial structure that was neither consumption oriented nor over-dependent on oil (South Korea-Economic Plans). The second Five-Year Economic Development Plan (1967- 71) started with rapidly building import-substit ution industries, including steel, machinery, and chemical industries.The third Five-Year Economic Development Plan (1972-76) developed the chemical industry and the economy stable. Before starting the fourth Five Economic Development Plan, The Korean President said, â€Å"The fourth Five-Year Economic Development Plan (1977-81) will foster the development of industries designed to compete effectively in the world's industrial export markets† (Cho-Sun 20). These major strategic industries consisted of technology-intensive and skilled labor-intensive industries such as machinery, electronics, and shipbuilding (South Korea-Economic Plans).The fifth Five-Year Economic and Social Development Plan (1982-86) concentrate on devote to building high-technology products on the world market. The sixth Five-Year Economic and Social Development Plan (1987-91) to a large extent continued to emphasize the goals of the previous plan. The goal of the seventh Five-Year Economic and Social Deve lopment Plan (1992-96), formulated in 1989, was to develop high-technology fields, such as microelectronics, new materials, fine chemicals, bioengineering, optics, and aerospace.Government and industry would work together to build high-technology facilities in seven provincial cities to better balance the geographic distribution of industry throughout South Korea (South Korea-Economic Plans). These Five Year plans had increased wealth and strengthen political stability. Moreover, these plans lead South Korea to become Asia’s fourth largest economy and the world’s 12th largest economy. Also, South Korea is a member of the United Nations, WTO, and OECD. I found that geographic patterns by researching Five Year Economic plans.The effect of Five year Economic plans is to preserve geographical inequities. Korea has been developed rapidly. Especially there are many rapid developments from metropolitan areas which are centered in Seoul to Kyoung-nam. Because of this developme nt, inconsistent development has been occurred and financial development was inevitably centered in port towns. This phenomenon led young people in the rural areas move to metropolitan areas. Now a days, the rural areas contains a disproportionate number of young middle-class families.Therefore, income inequality by geographical areas is getting worse. According to Korea University economics professor Kim Seong-hui, â€Å"This is the result of both the wage differences between large and small-medium businesses, and between regular and irregular workers. † So, a lot of young people in the rural areas want to move to metropolitan areas, where the majority of big companies located in, to be rich. Although the worst chapters of the Korean war now over, the bitterness between North and South Korea has continued to rage until this day.This is true despite the issue of cease-fire resolutions by the UN and even despite continued negotiations to reunite the countries. The United State s has been closely involved with South Korea. However, North Korea has become a progressively greater world problem. Fortunately, North Korea’s most recent disregard for world concern did not turn out to be as disastrous as it could have been. However, Such disregard for world concerns has been characteristic of North Korea since the Korean War.North Korea has planed the nuclear program and spent a lot of money for the military equipment. Unfortunately, it might be predicted that this recent action was just North Korea’s means of testing the U. S president and his administration to see just what they would do in such a situation. There will undoubtedly be many more tests to come. Even though, South Korea wants to reunify in stages and has tried to talk, these actions of North Korea will threat reunification considerations. Bibliography Cumings, Bruce. The Korean War- A History. † A Modern Library Chronicles Book. 2010. Hickey, Michael. â€Å"The Korean War: The West Confronts Communism, 1950-1953†. The Overlook Press. 1999. Kim, Y. M. â€Å"The Fourth Economic Development Plan. † Cho-Sun. 20 Aug. 1977: 10-11. Shaw, William. â€Å"South Korea: A Country Study. † Washington: GPO for the Library of Congress. Web. 1990. â€Å"South Korea-Economic Plans†. Mongabay. Web. June. 1990. Weightman, Barbara A. â€Å"Dragons and Tigers : A Geography of South, East and Southeast Asia. † Wiley. 2010.

The Advent of the Renaissance

To what extent is the term â€Å"Renaissance† a valid concept for a distinct period in early modern European history? Prior to the 14th century, the Middle Ages revolved around the basic understanding of the Bible. Middle to lower class citizens relied heavily on the teachings of the priest's and blindly followed their ways of living. The church discouraged any new concepts and believed that life on Earth was simply a preparation for the after life.The Renaissance, ranging from the 14th to 16th entries, became a distinct period in European history due to the increase in trade, influence of art and the artist, and the growing phenomenon of individual thinking, as this will lead to future exploration and economic advances. Italy, the epicenter of Renaissance culture, was able to advance their society through a growth in economic stability. As ships and trade routes began to advance technologically, the Italian merchant class also grew.Italian merchants and sailors would import g oods from all over Europe, such as wool from England, and ship them o other countries. The risks of such endeavors were high, but the end profit was even higher. This new industry not only stabilized the Italian economy, but it eventually led to the development of the Urban Nobility class, who strongly contributed to the Renaissance efforts. During the Renaissance, the influence of art and the artist grew extensively. Artists in the Middle Ages worked strictly on religious pieces for the church and many struggled to make a reasonable living.Art during the Renaissance was in high demand. Every rich and powerful family used works of art as a way to flaunt their wealth and demonstrate their lavish lifestyle. The technique of dark and light was added to show depth and dimension. Artists also began to use realism, painting more realistic faces and bodies, as this was a newly accepted style. Some of the highly influential Renaissance artists include Michelangelo, Leonardo dad Vinci, Rapha el, and Ghetto. Their works were not only revolutionary for their time, but they continue to be inspirations for the modern day artist.Through the invention of the printing press, revolutionary thinkers were able to communicate their theories to the mass population, an opportunity that was never accessible prior to the Renaissance. Three main proprietary concepts were developed in this time. The ideas of humanism, individualism, and secularism dominated the Renaissance culture like never before. Humanists emerged with a newfound interest in the classics. They studied these works in order to discover more about human nature.Individualists prioritize the potential of the human being. They believed that everyone should have to opportunity to be the best they can possibly be. Secularism was the basic concern with the material world, as opposed to the spiritual world. These ideas strongly opposed the teachings of the church, yet they continued to spread rapidly and strongly. Coming out o f a banal period in western culture, the Renaissance brought on countless revolutionary thinkers that worked to open the eyes of their peers and make an impact on society.The Renaissance was an explosion of revolutionary ideas that spread all across Europe. For the first time in centuries, artists, merchants, writers, and philosophers alike were able to express themselves in an amazing way. Many of the greatest minds that we often look back to for inspiration originated from the Renaissance era. Their ideas made a lasting impact on culture, then and now. The Renaissance would not have been such a distinct period if not for the combined efforts of every possible industry and art form.

Cisco Study Guide Chapter 1 essays

Cisco Study Guide Chapter 1 essays Know the names of various WAN technologies ISDN (Integrated Services Digital Network) DSL (Digital Subscriber Line) ATM (Asynchronous Transfer Mode) The T (US) and E (Europe) Carrier Series: T1, E1, T3, E3, etc. SONET (Synchronous Optical Network) a printed circuit board that provides network communication capabilities to and from a personal computer When you select a network card, consider the following three factors: 1. type of network (for example, Ethernet, Token Ring, or FDDI) 2. type of media (for example, twisted-pair, coaxial, or fiber-optic cable) 3. type of system bus (for example, PCI or ISA) Some of the factors that determine throughput and bandwidth include the following: type of data being transferred power and weather-induced outages Convert the decimal number 192 to a binary number. Write down all the remainders, backwards, and you have the binary number 11000000. Convert the decimal number 192 to a binary number. Write down all the remainders, backwards, and you have the binary number 11000000. Bits are binary digits; they are either 0s or 1s Bandwidth is the measure of how much information can flow from one place to ...

Alice essays

Alice essays Comparing to other books, this one is much easier to read but difficult to understand. Instead of understanding this book, I fall in to a weird experience. It seemed so unrealistic. I found that I don't need to search for the meaning of it and just enjoy the feeling. (Maybe because I am not smart enough) It is so interesting that there are so many interpretations and everybody has different interpretation of the story. Some people say that falling in to the rabbit hole is symbolizing the process of birth and some say that it is an entrance to the wonderland. I think that Luis Carrolle wanted reader to feel all those things. Human is a very funny animal, never console without putting a meaning for @music, story, painting. maybe the painter put the paint on canvas with no @meaning @but the person who appreciate it, will put the deep meaning on it. A musician chooses the songs name randomly from dictionary and listener imagine the thing while listening to the music. I think it is not good to put the exact meaning with words for art or story because if it can be explained by words, there is no meaning to express it that way. The reason why the work is expressed the way it is, is because that's the best way to express it. There is need to be explained but feel. I don't like critics because they are just trying to define something that cannot be defined. Some say that it is not interesting without interpreting each scene to find what is symbolizing what. However if we put meaning for each clearly, that's boring and there is no magic in this story anymore. It is said that this story is a satire of political circle, satire of society, or process of growing of a female. I don't wanna put one particular opinion but I think I am reading this with all these opinions somewhere in my head. If I haven't heard any opinion before read this may be I could enjoy it more. My friend told me that Lewis Carroll was doing drug durin...

Advice to a Friend on Choosing a Mistress Essay Example for Free

Advice to a Friend on Choosing a Mistress Essay ? In his message, Franklin advises his friend that marriage is the best solution not for only sexual desires but also the undisputable source of solid happiness. Having suspicions that his friend would not follow his guidance, Franklin recommends him to choose older mistresses instead of younger ones and lists eight valuables reasons to better support his argument. Franklin commences his essay by presenting advantages of the marriage. He says I know of no medicine fit to diminish the violent inclinations you mention†¦ Marriage is the proper remedy. It is most natural state of man and therefore the state in which you can are most likely to find solid happiness†. Through those sentences, Franklin seems to estimate that from a masculine’ view, one of the main advantages of the marriage is to bring pacification toward requirements of the flesh. The recipient of the letter who was the friend of the author seemed to be looking for a situation in which he could find sexual partner and happiness without commitment. Based on the previous quotes, the author claims that the best situation in which he could find hat he was looking for was a marriage. In his letter, Franklin advices his friend to settle because ‘ It is the man and woman together that make the complete human being†. If Franklin thinks that the marriage is so positive, this is relied to both psychological and socio-economical reasons. First all he is convinced that the married life is more balancing that the single lifetime. Franklin believes that a man who did not find the soul mate is in other words incomplete, unaccomplished by saying that A single man has not nearly the value he would have in that sate of union, He is an ncomplete animal. He resembles the odd half of a pair of scissors†. Based on this judgement, Franklin means that family life calms people; it is the natural arrangement in which they can organize their production’ strength with the most possible benefit. While Franklin affirms that together there are more likely to succeed in the world† there is no doubt that he is referring to the material success. Concerning the woman, it is only in a marriage that she can show up her real values. Through the letter, Franklin continues to give worthy reasons in order to convince the ecipient about getting married. Franklin having doubts that his friend would not consider his advice followed his representation of the marriage by an alternative solution to satisfy his needs. If his friend his not ready to commit and wants to continue a commerce with Sex inevitable†, he suggested that ‘ you should prefer old woman to young ones†. The first raison that Franklin used to support his case is that they nave more knowledge ot the world, and their minds are better stored witn observations, their conversation is more improving and more lastingly agreeable†. By affirming this, Franklin makes an allusion to the intelligence of older woman. He illustrates that people gain knowledge as they get older. They have, in principle knew more love stories or adventures than youngest ones, thus they better know men, know how to take care of them and also how to satisfy them. Franklin defends the idea that a debate with an old woman is rich and interesting, because they had been through many involvements from witch they had retains acquaintance. They have lived longer and have things to communicate to you. Franklin also supports his reference for older woman by saying that To maintain their influence over men, they supply the diminution of beauty by an augmentation of utility’. This is to illustrate that older woman, with the time spend less time worrying about their appearance, which they use to do more important stuff. To him, when beauty disappears, women improve their service. At their age, they assume their femininity and do so without any complex. Franklin, who was a man of science and also know as Lady Man’ also gave bodily motivation for choosing an older woman. He implies that ? because in every animal that walks upright the deficiency of the fluids that fill the muscles appears first in the highest part. The face first grows lank and wrinkled; then the neck; then the breast and arms; the lower parts continuing to the last as plump as ever: so that covering all above with a basket, and regarding only what is below the girdle, it is impossible of two women to tell an old one from a young one†. His purpose here is to assure his friend that there are no doubts or fear to have on the corporal pleasure of an old woman. According to him as in the dark all cats are rey, the pleasure of corporal enjoyment with an old woman is at least equal, and frequently superior†. This is to support that woman are woman regardless of age, an old woman can perform the same way as a young one concerning sexual experience. Sometimes, they are even considered superior. Through the note, Franklin by saying because there is no hazard of children, which irregularly produced may be attended with much inconvenience† refers to the fact that woman at a certain age can’t get pregnant. Thus while dating them the chance of being relied to them by omeone or something is null. This also makes the separation easier and leaves out others inconvenient that children can bring in a relationship. Across the letter, Franklin continues to encourage his friend to choose an old female if this last one persist in thinking a Commerce with the ser. He establishes a formal and highly analytical tone with his receiver about the discretion an old mistress can have in their relationship. He supports his suggestion by affirming that because through more experience they are more prudent and discreet in conducting an intrigue to revent suspicion. The commerce with them is therefore safer with regard to your reputation. From the following sentence, the author suggests that with an old woman, it is less probable that the relationship get revealed consequently with her you reputation will be at the shelter because they are more responsible in managing a relationship and they now what they want. Finally, Franklin ends up with his letter by saying † they are so grateful†™. Even though Franklin, in his letter gave an approved receipt to find the best mistress, it is obvious that considering as the ounding father his interest for marriage respond to others concern more important than the promotion ot the psych-to-emotional blooming. Advice to a Friend on Choosing a Mistress. (2018, Nov 09).

Truth and Knowledge Essay Example | Topics and Well Written Essays - 250 words - 1

Truth and Knowledge - Essay Example The thinking process involves reasoning, analyzing, arguing, testing, and making decisions. (Halpern, 2003, p. 37) Arguments are constructed from known facts or evidence, which are presented as the premises, and conclusions are drawn from the given premises. (Salmon, 2004, p. 45) For example, the statement â€Å"All crows are black† is a statement of fact that becomes a premise. Similarly the statement, â€Å"This bird is a crow† is another fact that becomes the second premise. From these premises, it can be said that â€Å"This bird is black†, which is a conclusion. There are two approaches for drawing conclusions –deductive and inductive. Deductive arguments proceed from the universal to the particular cases. If all the premises are true, the conclusion in a deductive argument has to be true. We can say that the conclusion is already implicitly contained in the premises in the case of a deductive argument. A deductive argument is either valid or not valid; there is no intermediate state. Inductive arguments proceed from particular instances to draw conclusions about the universal truth applicable to all elements of a particular class. Inductive arguments expand what is contained in the premises, and draws conclusions that are probably true but not necessarily always so. Thus there is a degree of validity associated with inductive arguments. (Salmon, 2004, p. 49) Some arguments contain unstated premises. These are facts or assumptions that are necessary for the argument to be valid but are not expressly stated. Premises may be unstated because they are perceived as universally known. For example, a joint library between San Jose University and Silicon Valley may be concluded as demonstrating the university’s commitment to promote innovation. This conclusion might be based on the unstated premise that Silicon Valley is innovative, even though this might not be stated expressly. (McGraw-Hill, 2000) However, it is always better

Building Standard Oil Company Research Paper Example | Topics and Well Written Essays - 1250 words

Building Standard Oil Company - Research Paper Example Rockefeller paid attention to every aspect of his business, checking every detail to cut his costs, to make his product better, and to add new products. Sometimes he worked with the manual laborers to understand his business better and greatly influenced his partners and managers to follow his example. Dominick Armetano described that his business: â€Å"prospered quickly in the intensely competitive industry due to the economic excellence of its entire operations. Instead of buying oil from jobbers, they made the jobbers' profit by sending their own purchasing men into the oil region. They also made their own sulfuric acid, barrels, lumber, wagons, and glue. They kept minute and accurate records of every item from rivets to barrel bungs. They built elaborate storage facilities near their refineries. Rockefeller bargained as shrewdly for crude as anyone has before or since; and Sam Andrews coaxed more kerosene from a barrel of crude than the competition could. In addition, the Rocke feller firm put out the cleanest burning kerosene and managed to profitably dispose of most of the residues, in the form of lubricating oil, paraffin wax, and Vaseline.† (Armetano, 1982) In his quest to make better products Rockefeller started in-house preparation of important inputs into the production process now recognized as â€Å"vertical integration†. ... Turning waste into a product to resell increases income and lowers the costs. Rockefeller made the oil-refining industry much more efficient, so he was able to purchase many of poorly managed refineries yet his competition like Sun Oil in the USA still existed while international competitors were even larger. Even his most hostile critics like Ida Tarbell (whose brother was in management of competing company, Pure Oil Company) recognized this efficiency: â€Å"Not far away from the canning works, on Newtown Creek, is an oil refinery. This oil runs to the canning works, and, as the newmade cans come down by a chute from the works above, where they have just been finished, they are filled, twelve at a time, with the oil made a few miles away. The filling apparatus is admirable As the newmade cans come down the chute they are distributed, twelve in a row, along one side of a turn-table. The turn-table is revolved, and the cans come directly under twelve measures, each holding five gall ons of oil — a turn of a valve, and the cans are full. The table is turned a quarter, and while twelve more cans are filled and twelve fresh ones are distributed, four men with soldering cappers put the caps on the first set†¦. The cans are placed at once in wooden boxes standing ready, and, after a twenty-four-hour wait for discovering leaks are nailed up and carted to a nearby door. This door opens on the river, and there at anchor by the side of the factory is a vessel chartered for South America or China †¦ waiting to receive the cans†¦. It is a marvelous example of economy, not only in materials, but in time and footsteps (Tarbell, 1972) Making good quality products efficiently and selling

The Taliban Research Paper Example | Topics and Well Written Essays - 2250 words

The Taliban - Research Paper Example Social scientists and organizations are conducting studies in order to develop â€Å"more concrete data†¦that lead some people to terrorism –and use those insights to develop ways to thwart it† (Tori DeAngelis, 2009). The Chinese philosopher Sun Tzu aptly puts it: â€Å"If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every vic ­tory gained you will also suffer a defeat (The Art of War, 6 BC).† The Taliban The Taliban emerged in the 1990s as a predominantly Pashtun movement in northern Pakistan. The group became prominent in 1994 in Afghanistan and was then recognized by the United Arab Emirates, Pakistan and Saudi Arabia. It gained notoriety after the 9/11 attacks in the United States of America in 2001 and was soon removed from power in Afghanistan by a US-led coalition. The group advocated a hard line enforcement of Islamic Law (BBC News Asia, 3 January 2012). Taliban ideology is based on Salafism which follows the egalitarian model, and Pashtunwali, which â€Å"arose from the madrassas during the Afghan-Soviet war.† The group â€Å"represented nobody but themselves and recognized no Islam except their own. (Afsar, Major Shahid, Samples, Major Chris and Wood, Major Thomas, 2008). Their religious ideology firmly enforces zealous compliance to their rule including banning all forms of entertainment, and banning of women’s education, including their seclusion. Harsh punishment for offenses like chopping of hands and public executions are their common methods of dispensing justice for perceived crime (EASO, 2012). The group has a hierarchical and layered structure with autonomous units under the control of the central leadership. It is headed by the Mullah Mohammad Omar who also controls the Shura (Leadership Council) with several organizing directors controlling provincial level activities under him. The next level of hierarchy is th e Provincial Chief with their respective Provincial Commision members, followed by the District level chief with District Deputies. On the fighter level, are the squad leaders with their respective Mujahiddens (EASO, 2012). Decision making is left to the top leaders who utilize authoritarian decision-making. The lower levels of the hierarchy on the other hand rely on consensus decision-making to maintain support from the populace (Afsar et. al, 2012). According to Jeffrey Dressler and Carl Forsberg, in their article Backgrounder The Quetta Shura Taliban in Southern Afghanistan: Organization, Operation and Shadow Governance (December 31, 2009) Large fighting units range in size from groups of twelve to thirty-plus fighters. They typically carry out†¦coordinated, multi-directional ambushes or raids in Taliban-controlled territory. Suicide bombers are†¦foreign†¦(as) their deaths will not be mourned by local families, potentially eroding public support for†¦Suicide a ttackers are trained in Pakistan and sent into the south, to report to a specific commander to receive instructions. At the district level and below are resourced by local indigenous fighters. Low-level commanders and small-unit leaders (no less than five personnel) operate with a higher degree of autonomy. Smaller units are typically comprised of between eight and twelve men, responsible for planting improvised explosive devices (IEDs), conducting small-scale ambushes of coalition and Afghan patrols and checkpoints and

Questions on Hans Selye's Stress Theory Essay Example | Topics and Well Written Essays - 3500 words

Questions on Hans Selye's Stress Theory - Essay Example If situations are supposed by the human being as traumatic, then this assessment will set in action a chain of stress-impacts mechanisms comprised of integrated behavioral and physiological, hard work to get used to the environmental hassle (Van, 2004). Stress is the unpleasant response people have to extreme pressures or other types of challenge located on them. There is an apparent dissimilarity between stress, which can generate a buzz and be an inspiring issue, and stress, which can happen when this stress becomes extreme (Unamaka, 1995). Causes of stress According to Hans Selye's Stress Theory, workplace stress is tough to pact with at the optimum of era, but when joblessness is elevated, redundancies are ordinary and struggle for promotions is so ferocious it’s terrifying, workplace stress steps go all the way through the roof. The difficulty with workplace stress is that it is habitually tough to recognize other than a universal emotion of stressful life at work (Taffinder, 2006). Being Overworked This is possibly the most clear of all the stress factors. If one has too a good deal work to do, scarce time to do it in, and awkward stress on one to meet those deadlines, yet the most competent worker is going to sense the intensity. Being Underworked Not common as a clear stress feature, but in the existing situation where redundancies are still being completed, no one needs to be viewed to be shaking their thumbs and being paid to do zilch on the organization moment. This is particularly solid if you have no jurisdiction over your workflow (Stankard, 2002). Job Security Situations have been hazy for more than 50 years and job safety does not really survive any longer. Although, in an economic recession when workers are laid off and hiring are not, the stress of not getting job safety can be gravely overstated. Job Succession There is nobody who wishes to linger constant position, on equal salary for an unlimited time, however, numerous skills are at the present stifled by bazaar in which there exist no employment or endorsement is being completed. Even though, you might have a occupation, not being capable to obtain to your subsequently phase can make you deem bored and fascinated, which can be stressful. The Incorrect Job When one discovers that he is in an occupation that you have inadequate skills to deal with, you will feel like one who is plummeting from the start.   When you cannot ask for guidance since one does not desire to confess one is not the right candidate for the job the stress increases to open up (Ralph, 1981). Guilt Traditions The unlucky result of a being short of job safety is that no one needs to attach their head above the ramparts and confess to mistakes in a situation that it can cost them their work. Unluckily, in this type of traditions, if one cannot confess to mistakes that one is improbable to evolution and be trained. In addition, when it comes to indicative the reason of issues that have arisen can create an ambiance of terror and wariness that is extremely stressful to job in everyday situations. Bad Management Being deficient in durable and successful organization can make a team wandering and persons in a situation of muddle puzzlement that is awfully stressful. On the contrary, over-management and small administration are claustrophobically stressful for personnel and put down no space for originality or enlargement. Harassment One might believe that when you leave suddenly the playing field bullying becomes a thing of the

Global Sourcing - Critically analyse Globshops management of Essay

Global Sourcing - Critically analyse Globshops management of outsourcing and the future challenges. Will they be successful Why or why not - Essay Example The rise and growth of global outsourcing are supported by cost benefits analysis since most Multinationals and business empires work on cutting and reducing the production costs. It is to realize and maximizes huge turnover at the end of every financial year. In addition, the technological and industrial improvement that are noticed as time advances improves and stir the need to pool resources with other related companies and businesses to offer adequate and competitive skills. Likewise, the human resources allied with corporate strategies and level of quality improves the value anticipated. The strategy executed by management establishes the efficacy of its resolutions such that setting up the entire plan inclusive of adequate capitalization, funding and monitoring the firm’s probabilities for prosperity in the new environment (Contractor et. al.2010, pg.1428). To ensure a cost reduction, relations must be created, developed and upheld first, since a competitive business aff iliations is the basis of achievement for any enterprise client, customer and the associates (Ã…gerfalk et. al. 2008, pg.7).Therefore,  cost promotes the need for outsourcing while affiliation development provides a conducive and enabling environment for achieving cost reduction and other related benefits such as profit maximization. India is recognized as the main outsourcing target in Asia. India has advantages over other nations. It is because its incentives are more attractive to cost- efficacy business strategy with competitive telecommunications industrial sector enhanced by manpower and skills. Additionally, it has technological and industrial resources that are accessible to the nations and other surrounding Asian nations such as Taiwan, South Korea, Japan, China, and several others. GlobShop is a Multinational Billion Dollar empire that utilizes India companies and businesses concentrating on Information technology to expand its

Realist Approach to Foreign Policy in Syria Research Paper

Realist Approach to Foreign Policy in Syria - Research Paper Example oreign relations strategies that self interest and are chosen by a country to safeguard their national interest so that they can achieve goals within their international relations. The strategies employed here are in relation to other countries and as such interact with those countries (Hinnebusch, 2002). This paper therefore seeks to analyze the realist approach to foreign policy in Syria; what do/would Hans Morgenthau and John Mearsheimer says about that; how they would interpret it; and why. Further the paper will give a brief conclusion on the subject issue – foreign policy. In relation to the US foreign policy in Syria, there in deed exist two contrasting sides in the debate. They are the realists and the ‘declinists’. The realists see the policy as one that favours the implementers understanding their interest while the declinists think otherwise. Obama’s administration could be engaging in a very guarded but also genuine diplomacy with this country Syria. Is it an issue of great powers having a sphere influence? The use of fight to end a fight or rather fighting a war with the intention of preventing or ending one is what the other side sees. These two opposing sides seeks argue their sides based on their observations and analysis of the foreign policy in Syria. The foreign policy seams a well thought idea and the resultant outcomes can be assessed from the point of view of the enforcers. However, an analysis of the realist approach to foreign policy in Syria has a lot to reveal. The realist theory supports the idea that foreign policy as an amoral field needs an approach that has a pragmatic power considerations in relation to national interests and not a pursuit to goals that are a nations ideals (Mearsheimer, 2014). In the Middle East, Syria as a country has been a critical power in maintaining a balance. The realist theory, believes that states should act in accordance to their vital needs and not institutions or international norms they

Global Sourcing - Critically analyse Globshops management of Essay

Global Sourcing - Critically analyse Globshops management of outsourcing and the future challenges. Will they be successful Why or why not - Essay Example The rise and growth of global outsourcing are supported by cost benefits analysis since most Multinationals and business empires work on cutting and reducing the production costs. It is to realize and maximizes huge turnover at the end of every financial year. In addition, the technological and industrial improvement that are noticed as time advances improves and stir the need to pool resources with other related companies and businesses to offer adequate and competitive skills. Likewise, the human resources allied with corporate strategies and level of quality improves the value anticipated. The strategy executed by management establishes the efficacy of its resolutions such that setting up the entire plan inclusive of adequate capitalization, funding and monitoring the firm’s probabilities for prosperity in the new environment (Contractor et. al.2010, pg.1428). To ensure a cost reduction, relations must be created, developed and upheld first, since a competitive business aff iliations is the basis of achievement for any enterprise client, customer and the associates (Ã…gerfalk et. al. 2008, pg.7).Therefore,  cost promotes the need for outsourcing while affiliation development provides a conducive and enabling environment for achieving cost reduction and other related benefits such as profit maximization. India is recognized as the main outsourcing target in Asia. India has advantages over other nations. It is because its incentives are more attractive to cost- efficacy business strategy with competitive telecommunications industrial sector enhanced by manpower and skills. Additionally, it has technological and industrial resources that are accessible to the nations and other surrounding Asian nations such as Taiwan, South Korea, Japan, China, and several others. GlobShop is a Multinational Billion Dollar empire that utilizes India companies and businesses concentrating on Information technology to expand its

Collaborate with the group Essay Example for Free

Collaborate with the group Essay Unwrapping ISLLC Standard 1 with team Blue was a great experience. While it took some time for the team to all meet together, the group proved to be hard working, understanding, and compassionate. There were a few issues that came to the surface while working together, and the process seemed to be very valuable to the eventual goal of a Principalship. The first issue to come to the surface was keeping in good communication and finding times to meet considering that each member has varying schedules. Use of the discussion forum and great internet programs such as ‘skype’ and ‘join.me’ allowed the entire team to collaborate and to watch the same computer screen during final revisions. An additional issue that came to the surface was keeping in communication through some personal and family hardships faced by two of the group members. Again, relying on the discussion forum, and keeping each other abreast of available times kept the team going strong through these problems. Understanding the value of unwrapping ISLLC in a group setting seems to be very valuable. Having members with different backgrounds and experiences allows different viewpoints to come together resulting in a wonderfully insightful mix. It also allows no member of the group to have an unchallenged say in a decision which can be very valuable for leading a school. It is just as important to make decisions as it is to listen to the various stakeholders of a school community and understand their concerns and insights to different problems or issues that arise during a school year. In conclusion, it was a terrific initial process to collaborate with the group. We all agree that getting the first standard unwrapped will pave the way for future assignments and to understand how to work best with one another. This is a very valuable process and it should continue to be so.

Contribution of Chicago School to Criminology

Contribution of Chicago School to Criminology Critically assess the contribution of  the Chicago School In this essay I will critically assess the contribution of the Chicago school. I will open this essay by briefly describing the Chicago school and the conditions in which it arose. I will then look at the context within criminology in witch the Chicago School emerged; I will do this by looking at the dominating criminological theories that existed before the Chicago school. Furthermore I will discuss the influence Emile Durkhiem and Ernest Simmel made to the Chicago school theories. I will follow by describeing and criticaly assesing the contributions made by some of the key Chicago School thinkers, Robert Park, Ernest Burgess, Clifford Shaw and Henry McKay, Edwin Sutherland and Robert Merton. This essay will be concluded by assessing the contributions of the Chicago School theories. The Chicago school is the name given to the work conducted at the University of Chicago since the 1890’s. The Chicago school emerged at a time when the city was experiencing rapid social changes owing to a rapid increase in population as a result of great migration. These massive social changes caused problems regarding; housing, poverty and strain on institutions. These rapid social changes interested sociologists; they were concerned as to how the city would stay stable in relation to these changes (Faris, 1967, p.5). The Chicago school primary work took a positive stance; however, sociologists were more focused on social povisitivism. This social positivism I will demonstrate in social structural theories by Robert Park, Ernest Burgress, Robert Merton, Clifford Shaw and Henry McKay. Following world war two some sociologists at the school employed a different form of enquiry to the previous positivist approach. These sociologists’s applied an interactionist form of enquiry to study the social world; this was called symbolic interactionism strongly influenced by the work of Ernest Simmel. This intractionist form of inquiry I will demonstrate in the work of Edwin Sutherland. In order to understand the contributions made by the Chicago school, we need to understand the context in which the Chicago school emerged. The dominant theories in Criminology preceding the Chicago school were classical criminological and positivist theories of crime. The classical school of criminology dates back to the enlightenment in the early 18th century. Philosopher’s Jeremy Bentham and Cesare Beccaria, focused their interest on the system of criminal justice and penology, they suggested that crime is a product of human nature and rational humans possess free will, therefore have the ability to control their actions. (Carrabine et al, 2004, chap. 3) This perspective emerged as an alternative to the old barbaric system of capital punishment and was concerned with generating a criminal justice system which was more reasonable. This theory was not concerned with the individual causes of crime but instead focused on the law enforcement and legal procedure. Classical criminologists believe that laws are constructed to demonstrate that non-criminal behaviour is in peoples self interests because, according to Jeremy Bentham, it corresponds to his hedonistic utilitarian principle, ‘the greatest good for the greatest number’ (Bentham,1789). Beccaria suggests that crime is a result of bad laws and had nothing to do with bad individuals. Beccaria’s famous book On Crime and Punishment, offered a new perspective based on justice, his notions became the foundations of the modern criminal justice system (Beccaria, 1764, p.8-19). Early positivist theories of crime are deterministic as they reject the naotin of free will. This deterministic approach uses emprical reasurch methods. This perspective proposes that crime is a consequence of biological, psychological and enviromental determents (Ceurabine et al, 2004, chap. 3). This is in contrast to the classical approach, which focuses on legal issues and prevention of crime. Positivist criminologists alleged that the causes and effects of criminal behaviour are directly observable; this view was shared by Cesare Lombroso. Lombroso did not believe in the notion of free will, he believed that criminal behaviour was inherited. Lombroso suggested that a ‘criminal type’ exists, criminals are physiologically different to non –criminals and these criminals display observable physical signs and deformities. Lombroso conducted research on criminals to gain observable evidence (Macionis and Plummer, 2005, p.442). Both of these theories offer interesting explanations of crime and have contributed to the development of criminology today. The criminal justice system might not exist without the work of Beccaria and perhaps capital punishment might still be in use presently. The work of early positivist criminologists have contributed to criminology by suggesting that crime is not necessarily a matter of free will but could in fact be a result of determining external factors. The positivist tradition was also employed by Emile Durkhiem. The Chicago school was highly influenced by Durkhiem’s work and his ideas contributed to the development of some of their theories. The Chicago School’s early work employed a social positivist tradition as they believed that crime was not a matter of free will but was determined by social factors. Emile Durkhiem was interested in social positivism; his theories focused macro sociological issues. Durkhiem looked at societies as a whole and believed that there were laws that govern and control our behaviour. Durkhiem suggested that a certain degree of crime and deviance was necessary for a healthy society. He suggested that individuals are influenced by different factors and may not share the same values; these conflicting values can cause deviant behaviour (Durkheim, 1895, p.65-73). Durkhiem suggested that too much crime and deviance threatens the stability of society but too little indicates apathy as well as limiting change and innovation. Durkhiem also suggested that deviance has a positive function because exposure to criminal behaviour reinforces society’s belief in shared norms and values, when a criminal trial transpires; it heightens awareness of society’s moral code. Durkhiem believed that society can be viewed similarly to an organic organism because both are made up from interdependent parts working together in order for the whole to function; he suggested that institutions such as the family, education and religion all contribute to the overall functioning of society. (Macionis and Plummer, 2005 p.444) After world war two, some Chicago school thinkers were influenced by the work of Ernest Simmel, his ideas are essential for understanding the original notions from where symbolic interactionism emerged. Simmel looked at micro sociological issues. Simmel suggested that individuals are not directly observable because of their subjective nature; he believed that individuals are self interested and try to gain their needs by using the means available to them. Simmel looked at individual’s actions as he believed that through these actions the social world was constructed he suggests †¦. society is made up of the interactions between and among individuals, and the sociologist should study the patterns and forms of these associations, rather than quest after social laws (Farganis, p. 133). This perspective is different from the deterministic postivist theorys as it belives that individuals have the free will to construt their own reality. Robert Park was an influential figure at the university during the 1920’s and 1930’s, he was interested in human Ecology. He was highly influenced by the work of Emile Durkhiem and his organic analogy of society. Park saw the city as a super organism and held that social changes were a natural process required by society in order to proceed and effectively evolve. (Park and Burgress, 1921) Robert Park was pioneer of a new research method called ethnography. This pioneering new method made huge contributions to the way sociologists/ criminologists studied the social world. Park encouraged his students to go into the city and collect primary data using observational methods. (Macionis and Plummer 2005 p.648-649) â€Å"Go and sit in the lounges of the luxury hotels and on the doorsteps of the flophouses; sit on the Gold Coast settees and on the slum shakedown; sit in the Orchestra Hall and the Star and Garter Burlesque. In short, gentlemen, go get the seat of your pants dirty in real research.† (Park, Cited in Prus 1996, pg 103-140) Using a mixture of ethnographic methods combined with ecology, Park and Ernest Burgress conducted an ecological study on the city of Chicago. Together they constructed a diagrammatical representation of the city called the concentric zone model. The concentric zone model was the first model to demonstrate how urban land was used. This model showed the location of certain social groups within the city of Chicago (Macionis and Plummer, 2005 p.650-651). This theory revealed that there was a correlation in distance from the central business zone depending on class, it showed that richer people lived further away from the central business district and poorer people lived near it in the zone of transition. Their theory suggests that areas nearest the core are impacted higher by social changes for example poverty, immagration (Macionis and Plummer, 2005 p.650-651). This theory has contributed to criminology as it shows the correlation between social ecology, class and crime; this model demonstrates the impact social changes have on crime. This was a change to previous explanations of crime as it suggestes that crime is a result of external social factors, and therefore challenges the earlier positivist’s biological causational theory supported by Lombroso. The centric zone model has been criticised because the theory is context and historically specific. This theory cannot be applied to explain city’s other than Chicago. This theory does not explain modern ecology, as high-class housing is near the centre of the city and not on the outskirts. Another criticism is that Park and Burgess used official data to produce their theory but they did not have knowledge of how this official data was configured, such as; if the data was affected by bias, if individuals were labelled. This theory also did not take into account white collar crime. Furthermore Park and Burgess’ theory did not offer explanations as to why crime in the zone of transition was higher in other areas. This theory also did not suggest who committed crime’s and why? (Short, 1976) Clifford Shaw and Henry McKay also made contributions to the development of the Chicago school. They were interested in how these social forces influence crime, an area overlooked by the earlier work of Park and Burgess. Shaw and McKay were interested in social disorganization; they suggest that crime is a social disorder resulting from social disorganization (Lotz, 2005 p. 122-127). Shaw and McKay used Park and Burgess’s concentric zone model to investigate the relationships in crime rates and delinquency in the different zones in the city. They also found that areas located near the city centre that were experiencing high disorganization were also experiencing high delinquency. They suggest that â€Å"Delinquency rates were for these groups highbecause of other aspects of the total situation in which they lived† (Shaw and McKay, 1942 pg56). There theory looked at the reasons behind the high levels of disorganization. They advocate that social disorganization in urban areas is linked to social changes for example, industrialization, urbanization and immigration. They propose that disorganized areas will develop deviant and criminal values that substitute conventional values. The diagram below demonstrates Shaw and McKay’s theory (Shaw and McKay, 1942). Shaw and McKay theory is unique as it looks at the social aspects causing crime; it explains why there are increased amounts of delinquency in certain areas and within certain groups (Shaw and McKay, 1942). There are however criticisms of Shaw and McKay’s social disorgniztional theory. Critics suggest that not everyone who lives in disorganized communities engage in criminal acts. It also does not explain why criminal acts are still present in areas that are seen to have low disorganization. This theory also overlooks middle class crime as it only focuses on disorganized areas. This theory does not explain how deviant norms and values are transmitted (Lotz, 2005, p. 122-127). Another theory associated with the University of Chicago was the theory of differential association developed by Edwin Sutherland 1939. It aim is to understand the process in which deviant behaviour is learnt. This theory explains areas that Shaw and McKay missed. This theory looks at the cultural transmission it proposes that criminal behaviour is learned through human interactions and suggests that criminal and deviant norms, attitudes and motives transpire from learned behaviour. He looked deeply at individuals’ values and cultural perspectives in order to recognize the reasons behind deviant and criminal behaviour. This perspective was influenced by the ideas of Simmel and the idea that researchers needed to look at the underlying causes of criminal behaviour (Cote, 2002, p.125-130). This perspective made contributions to criminology as it suggests that the causes of crime are related to learning deviant or criminal norms. This theory contrasts the positivist theories as it takes an interactionists stance. This theory suggests that criminal behaviour is learned through interaction and can be transmitted through groups of people through communication and a collection of shared attitudes. This theory also can be used to explain white collar crimes (Lotz, 2005 p.127-131). However this theory does not explain why not all individuals who are influenced by criminal or deviant norms don’t become deviant or criminals. This theory can be criticized for its lack of empirical evidence due to interpretive form of inquiry. This theory does take into account the pressure society puts on individuals to achieve their goals; this pressure is explained by Robert Merton’s strain theory (Cote, 2002, p.125-130). Robert Merton’s strain theory was derived form Emile Durkhiem’s theory of anomie. This theory looks at the impact society has on individuals. Merton suggests that there is an inequality in the ability for individuals to achieve their goals. This theory suggests that when individuals cannot acquire the means to achieve their goals this can lead to criminal and deviant behaviour. His theory is broken down into five elements as this diagram demonstrates (Lotz, 2005, p.127-131). Conformity is when individuals accept there are means and goals. Innovation is when there is a rejection of the means but the individual still desires the goal, this could result in criminal behaviour. Ritualism is not a rejection of the goals but the individual accepts that they can’t reach their goals. Retreatism, individuals want to withdraw from society and are not interested in inquiring the means or reaching their goals. Rebellion, these individuals reject the means and goals but do not withdraw from society but rather wants society to change and become active force of change. This theory has contributed to criminolgy as it focuses on how strain society puts on people, to obtain the means in order to achieve their goals, these pressures Merton calls anomie. This theory gives explanations to why poor people commit crime. It demonstrates that the poor don’t have the means they need to achieve their goals (Cote, 2002, p.125-130). There is however criticisms of this theory this theory does not explain why there is white collar crime. It overlooks the issue that rich people who have the means to achieve their goals still commit crime (Lotz, 2005, p.127-131). In conclusion the Chicago school theories made significant contributions to the study of criminology. The modern structural theories changed our thinking from the idea that crime was caused by individual biological/genetic factors, to the idea that crime was a result of social factors. The Chicago school’s social structural theories suggest that crime is a result of external social and cultural factors. Robert Park and Ernest Burgess ecological theory, made a contribution as it demostrated how exteral social factors can influence crime. Shaw and McKay made contributions to criminology by explaining how thease external social factors had an impact on criminal behaviour. Their social disorgniztional theory demonstrates the link between external factors (social disorganization) and crime. Their disorganizational theory demostrates what happens if there is a break down of social control in society. They suggest that this beack down leads to disorganization. However this theory doe s not explain the pressure social control has on individuals. This was the focus of Merton’s strain theory; Merton was interested in the pressure society put on individuals. Merton’s strain theory higlights effects the social forces have on determin crime. The Chicago School also contributed by adopting an interactionist’s form of inquiry as demostrated in Edwin Sutherland’s diffrential associaition theory. This form of inquiry was inspired by the work of simmel and is unique in comparission to the positivist tradittion. The interactionist approach made significant contributions to the way we understand the underlying reasons behind criminal behaviour. This perspective is not intrested in finding the cause of crime but is aim. The Chicago school contributed by using ethnography, this allowed researchers to get in-depth detailed accounts of the social phenomena they were observing. Ethnographic methods are still used today as they are considered a vital wa y to gain detailed primary information. Every Chicago school theory has contributed to the way we study criminology some theories may be more relevant than others but all the theories have raised important issues. Bibliography Beccaria, Cesare (1764) On Crimes and Punishments. Translated from the Italian by Richard Davies and Virginia Cox. In On Crimes and Punishments and Other Writings, edited by Richard Bellamy. Cambridge: Cambridge University Press, 1995. Bentham, Jeremy (1789) An introduction to the Principles of Morals and Legislation. In A Bentham Reader, edited by Mary Peter Mack. New York: Pegasus Books, 1969 Bulmer, Martin. (1984). The Chicago School of Sociology: Institutionalization, Diversity and the Rise of Sociological Research. Chicago: University of Chicago Press. Burgess, Ernest Bogue, Donald J. (eds.).(1964). Contributions to Urban Sociology. Chicago: University of Chicago Press Bulmer, Martin. (1984). The Chicago School of Sociology: Institutionalization, Diversity, and the Rise of Sociological Research. Chicago: University of Chicago Press. Carrabine et al 2004, Criminology a Sociology Introduction (chap. 3) Carey, James T. (1975) Sociology and Public Affairs: The Chicago School. [Volume 16 in Sage Library of Social Research], Beverly Hills, CA: Sage Publications Inc. Cote, Suzette. (2002) Criminological Theories Bridging the Past to the Future, Sage: london. Durkheim, Emile (orig.1895; reprint 1994) selection from The Rules of the Sociological Method. Reprinted in Joseph E. Jacoby (ed.) Classics of Criminology. Prospect Hills, IL: Waveland Press Farganis, J., Readings in Social Theory: the Classic Tradition to Post-Modernism,McGraw-Hill, New York, 1993. Faris, Robert E. L. (1967). Chicago Sociology: 1920-1932. San Francisco: Chandler Publishing Company. Garland D, 2002, Of Crimes and Criminals: the development of criminology in Britan, in M Maguire et al 2nd ed., The oxford Handbook of Criminology Kurtz, Lester R. (1984). Evaluating Chicago Sociology: A Guide to the Literature, with an Annotated Bibliography. Chicago: University of Chicago Press Lotz, R. (2005). Youth crime: A modern synthesis in America. Upper Saddle River, NJ: Pearson Education Macionis. J and Ken Plummer (2005), sociology a global introduction, third ed, Pearson Education ltd Edinburgh gate Harlow. Park, Robert and Ernest Burgess. Introduction to the Science of Sociology. (Chicago: University of Chicago Press, 1921). Sharpe J, 1984, Crime in early Modern England, 1550-1750 Shaw, C.R. H.D. McKay (1942). Juvenile delinquency in urban areas. Chicago: University of Chicago Press. Short, James F. Delinquency, Crime, and Soceity. Chicago: The University of Chicago Press, 1976 Sutherland, E.H. (1939). Principles of criminology. Third edition. Philadelphia: J.B. Lippincott. Tierney J, 2006, Criminology: Theory Context (chap 3) http://faculty.ncwc.edu/TOCONNOR/images/criminology/concentric.gif http://en.wikipedia.org/wiki/Image:Mertons_social_strain_theory.svg